360 Business View

Optimize every customer interaction with
360 Business View

Strengthen your customer relationship management and increase the impact of every interaction tenfold with 360BusinessView from Anakot. Our end-to-end CRM offering is designed to provide a complete, centralized view, transforming the way your teams interact with every customer. Engage in a tailored approach, from audit to implementation, and propel your teams' performance to new heights. 

Anakot

Designed to provide a complete vision, Anakot stands out for its tailor-made methodology and consulting approach, from audit to implementation, while ensuring personalized support at every stage. Benefit from the expertise of specialists for the integration of your CRM solution. We guide you in selecting the most appropriate option based on your requirements and our know-how. We'll then roll out the solution for you, while providing change management support to ensure the success of your project.

This offering is characterized by its personalized approach and commitment to providing a turnkey CRM solution that meets your company's strategic needs and objectives. By centralizing customer data, improving marketing campaign management, and optimizing sales processes, we aim to boost productivity and overall performance, while ensuring an enhanced, personalized customer experience.

Your project deserves excellence!

The value proposition of Anakot's 360BusinessView offering is based on specialized expertise in the integration of the Microsoft Dynamics solution, aimed at optimizing customer relationship management and maximizing the impact of every interaction.

  • Audit, Design, Integration, and Development : A complete offering that covers all the steps required for successful CRM implementation, from audit to customization and integration, ensuring a 360° vision of customer relationship management.
  • Specialized Expertise : A dedicated team specialized in market-leading solutions such as Microsoft Dynamics, guaranteeing a tailored, high-performance approach.
  • Support and Training Change management support and user training to facilitate adoption of the system and optimize its use within companies.

Complete customer commitment

 

Empower your team to build meaningful customer relationships, from first contact to post-purchase support, with the integrated customer engagement capabilities of Dynamics 365.

Seamless integration

 

Connect seamlessly to your existing Microsoft tools, including Microsoft 365, Power BI and Azure, for a unified, efficient and connected ecosystem.

Data-driven decision-making

 

Harness the power of your data with advanced analytics and AI (artificial intelligence) capabilities. Transform raw information into actionable insights that drive your business forward.

Fast ROI (return on investment)

 

Reduce development time and costs, increase productivity and accelerate your return on investment. Dynamics 365 is designed to deliver quick wins and long-term value.

Scalability

 

Grow with confidence! Dynamics 365 adapts to your business, ensuring that as your needs evolve, so does your technology.

The Dynamics 365 ecosystem consists of a range of specialized modules designed to streamline and improve specific aspects of business operations.

Dynamics 365 Customer Insights helps to better understand customers by accumulating and combining data from their purchases, online behaviors and interactions - all essential details that provide a holistic view of the customer. This information enables your company to cultivate experiences and services that customers will appreciate.

Dynamics 365 Customer Service is a gateway to building lasting customer relationships. This solution offers a host of features and tools enabling companies to manage the services they provide to their customers. It's all about improving customer satisfaction and exceeding their expectations through first-rate service via the Customer Service application.

Dynamics 365 Field Service helps companies deliver on-site services to customers. The application combines workflow automation, scheduling algorithms and mobility to enable you to manage field workers and solve customer problems anywhere.

Dynamics 365 Sales enables organizations to strengthen customer relationships, make data-driven decisions for rapid sales, and effectively manage accounts and contacts. With this template-based application, develop sales seamlessly from prospect to order, create sales materials, and build marketing lists and campaigns.

Dynamics 365 Finance is an intelligent cash flow forecasting solution that helps companies monitor cash flows, identify current and future trends, and make informed decisions through financial analysis.

Dynamics 365 Business Central is a complete business management solution for SMEs. It combines various business operations such as finance, sales, services and operations to provide a centralized platform for efficient management and streamlined processes.

How do you choose the right CRM solution?

To choose the right CRM solution, you need to start by clearly defining your business needs and objectives. Identify essential functionalities, such as contact management, sales automation, integrated marketing and customer service.

Look for a solution that offers an intuitive user interface and a fluid user experience to facilitate adoption by your teams.

Compatibility with your existing tools is crucial for smooth integration.

Evaluate the flexibility and scalability of CRM to support your company's growth.

Consider data security and regulatory compliance as non-negotiable criteria.

Finally, take a look at the support and assistance services offered by the supplier to ensure a smooth transition and trouble-free use.

Choosing the right CRM is crucial to optimizing your business processes and strengthening your customer relationships.

How to transform customer relations by adopting a CRM solution?

Customer data centralization Adopting a CRM solution allows you to centralize all your customer information in one place. This facilitates access to data for all employees, improving the responsiveness and personalization of customer service.

Improving customer relations Thanks to a 360-degree view of each customer, companies can anticipate needs, adjust their offers in real time and create tailor-made customer experiences. This strengthens customer loyalty and satisfaction, key drivers of growth.

Sales process optimization A CRM solution provides tools to automate and optimize sales processes, from lead generation to closing. This increases the efficiency of sales teams and reduces sales cycles.

Analysis and informed decision-making CRM solutions integrate advanced analytics to monitor performance in real time and identify trends. Strategic decisions are thus based on accurate data, promoting sustained growth.

Integration and automation Integrating a CRM solution with other tools (such as marketing software, customer service software, etc.) helps automate workflows and reduce manual tasks. This frees up time to concentrate on higher value-added activities.

What are the 5 key reasons to adopt Cloud CRM (SaaS)?

Accessibility and flexibility : Cloud-based, SaaS CRM software offers unrivalled accessibility, enabling teams to access their important data and collaborate in real time, no matter where they are. This flexibility is essential in the modern business world, where telecommuting and flexible working hours are becoming the norm.

Easy updating and maintenance : Opting for a cloud CRM means that the company automatically benefits from the latest updates and innovations without manual intervention or downtime. Maintenance and upgrades are managed by the service provider, reducing the internal workload.

Safety and Compliance : Cloud CRM providers are investing heavily in security and compliance to protect customer data. This includes measures such as data encryption, robust security protocols, and regular audits, ensuring that company data is secure and compliant with current regulations.

Scalability and customization : Cloud-based CRM solutions are highly scalable, enabling companies to easily adjust their subscriptions according to their evolving needs. What's more, these platforms offer a high degree of customization to suit specific business processes, improving operational efficiency.

Reduced initial costs and rapid ROI: Unlike on-premise solutions requiring significant investment in hardware and software, cloud CRMs operate on a subscription model that significantly reduces up-front costs. This cost structure, combined with rapid implementation, leads to a faster return on investment for companies.

Strengthening customer loyaltyMicrosoft Dynamics 365
Read More
Using a CRM system, it is possible to strengthen customer loyalty by offering measured interactions and customized customer relationship programs, including traditional loyalty programs. It's crucial to understand that customer loyalty is an ongoing effort that requires constant vigilance to meet customer expectations and needs. Well-designed, attractive and easy-to-access loyalty programs are essential to increasing customer satisfaction and commitment.

#Loyalty #Satisfaction #Commitment
Categorization
customers
Microsoft Dynamics 365
Read More
Categorizing customers enables them to be organized into groups based on common criteria such as their purchasing habits, demographics, or level of satisfaction. This approach enables companies, whether operating in-store or online, to personalize their marketing actions with greater precision, by targeting customer segments with similar needs and interests.

#Target #Habit #Marketing
Engaging with prospectsMicrosoft Dynamics 365
Read More
Lead communication is an automated marketing approach designed to establish a relationship with prospects who are not yet ready to make a purchase, but who have expressed an interest in your company or products. The aim is to keep these prospects engaged with your brand, with a view to turning them into loyal customers over time.

#Relationship #Interest #Loyalty
Marketing Campaign ManagementMicrosoft Dynamics 365
Read More
Increase ROI: Precise segmentation and personalized messages improve conversion rates.

Increased efficiency: Automated marketing workflows.

Valuable Insights: in-depth understanding of customer behavior and preferences.

Internal collaboration: seamless integration with other Dynamics 365 modules.

#Marketing #Automation #Collaboration
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